Thinking of opening locations? Learn how to document your systems as franchise-ready 'playbooks' and scale without compromise.
From One Location to Many—Strategically
If you're growing more locations, hiring new leadership, or licensing your brand—you’re entering scaling territory. But scaling often breaks systems—unless you've built instruments for consistency.
Step 1: Define Your Core Systems
Choose your most mission-critical processes: opening routines, recipes, onboarding, marketing, service recovery. These become your ‘playbooks.’
Step 2: Document Rigorously
Use video, checklists, PDFs. Walk through each step in detail. Use screenshots from your POS reports. These will be your single source of truth.
Step 3: Train & Certify
New staff or franchisees follow the playbook, get tested, and then become trainers themselves.
Step 4: Measure Execution via POS
Track standard KPIs—day-one sales, labor efficiency, speed of service. Your POS helps you compare location-to-location performance easily.
Step 5: Iterate Together
Schedule quarterly check-ins. Get feedback from your location leaders. Refine the playbook and strengthen consistency across your business.
Final thoughts
Scaling doesn’t mean sacrificing control. With documented systems, shared playbooks, and consistent metrics handled through your POS, you can grow confidently—without compromising quality or customer experience.