Brewery owners: combine taproom sales, tour scheduling, and ticketed events with POS data to maximise revenue.
Run Your Brewery Like a Multi-Service Venue
Microbreweries often juggle taproom sales, tours, special events, and bottle shop purchases. A centralised POS streamlines these experiences while giving you real-time insight into inventory, scheduling, and revenue.
Step 1: Tag Orders by Service Type
Taproom pours, merchandise, tour tickets, and event passes all flow through your POS. Tag each category so you can track performance separately.
Step 2: Sell Tickets & Tours Through Your POS
Integrate your booking system to sell guided tours or tasting flights in advance. Tickets generate a QR or email confirmation on checkout.
Step 3: Sync Inventory Across Channels
Brew batches aren’t infinite. As you sell draft, bottles, or cans, your POS adjusts inventory so you never oversell or run dry.
Step 4: Automate Event Reminders
Email a reminder 24 hours before a booked tour or gig. Include venue directions, weather tips, or FAQs—to reduce no-shows.
Step 5: Consolidate Reporting
Weekly dashboards show how events, tours, retail sales, and taproom pours each contribute to revenue. Live data lets you tweak event programming and staffing.
Step 6: Upsell On-Site Specials
Offer a free flight tasting ticket with bottle orders over a certain amount. Your POS applies promotions and keeps redemption data tidy.
Final thoughts
Your brewery is more than beer—it’s experiences, merchandise, and community. A flexible POS ties all of it together, making operations smooth and spending decisions smarter.